Growing up, I was surrounded by overcrowded book shelves. By stories written on yellowed pages and told by my grand-grandma, grandmas and ma.
I learnt early that words could bring worlds together and make people believe in something bigger.
When I was just 10 year old, I read my first serious book. Harry Potter. And I was sure my Hogwarts letter would arrive that summer for my 11th birthday.
But when it didn't, I made a story to match the outcome.
I learnt to be curious, to create my own stories—and that love for narrative led me naturally into marketing, and eventually, copywriting.
Over the past few years, I've formally qualified in conversion copywriting, learning how to combine storytelling with strategy and creativity to make real magic.
And when you're ready, let's bake some magic into your business too!
This is just all so amazing. I'm honestly so chuffed!
- Hannah Roan, Women Career Coach
Great question, thank you very much.
After getting diagnosed with endometriosis a few years ago, I needed something grounding, but also good for my body—and (sourdough) baking became that.
I love it so much, my cat's name literally translates to sourdough starter.
Baking taught me more patience, presence, care, and intention. Which you can see throughout my work.
Living with endo also gave me a deep understanding of what women go through, both physically and mentally.
So writing for businesses who focus on women's health felt like a no-brainer. I can write from experience, not just for it.
With Copy Bakery I intend to show there's no "good" or "bad" food—or copy while we're at it—just thoughtful choices that work for the body, the brand, the whole.
GET A SLICE OF ME
'nough about me. I would really love to know you more.
What's your story? What's your business' story? And maybe what book would you add to the list above.
Send me a few lines and we'll discuss them during our discovery call.